Meet Coach Max,
the fitness coach in your iMessages

Your personal trainer, dietitian, and sleep coach, all in one iMessage chat. Log lunch with a photo. Log a set with four characters. He remembers everything.

Get the app Text Max to start
Two ways in: set up in the app and Max texts you an invite, or text him first and finish in the app.
9:41
12
Coach Max
+
iMessage
(1)

Max fits into your life, not the other way around

Everything you say by text lands in the app. Everything in the app, Max knows when you text. One coach, one memory, in Messages and in your pocket.

Messages
Apple Health
Oura
WHOOP
Garmin
Fitbit

(1) Wearables sync sleep and recovery into your plan. Apple Health and Fitbit sync on the phone; Oura, WHOOP and Garmin connect in the app.

(2)

Log it by text. Or send a photo.

A picture of your plate becomes a logged meal with calories and protein. "Did push day, bench 4x8 at 185" becomes a saved workout with a receipt. Mid-workout in the app, "225x5" lands in the session in seconds.

Today's nutritionGrocery list
Physique cardScan scores
(3)

Your physique, scored.

Two photos. Max scores your overall physique, body fat and every muscle group, and tells you what to bring up. Rescan every two weeks. Ask "how's my physique" from anywhere.

(4)

Meals planned. Groceries listed. Recipes saved.

"Plan tomorrow, 200 grams of protein." Max builds the day to your targets, saves it to your schedule, writes the shopping list, and every recipe gets a photo. Log each meal with one tap.

Planned mealRecipe
Bench press demoBench progress
(5)

A plan that adapts. A demo for every lift.

Built around your goal, your days and your gym. 2,000 animated demos. Miss a day, feel wrecked, or do chest instead of legs, tell Max and the week moves with you. PRs get a card you'll actually post.

(6)

Train with your people.

Reels of your lifts, receipts in the feed, crews with a leaderboard and a chat that feels like this one. Follow creators and run their programs inside the app.

Crew chat
(7)

One plan. All of Max.

$24.99 / year
Under fifty cents a week. Cancel anytime.
  • Coach Max in the app and in your texts
  • Workouts, plans, 2,000 demos, PR cards
  • Meal plans, food photos, grocery lists
  • Body scans and progress charts
  • Reels, crews, creators